top of page

Key Benefits

You will be provided with the tools, skills, and insights that you need to devise a successful strategy for your organization. It takes a deep dive into all aspects of successful strategy and its execution: scoping the competitive landscape, choosing where (and where not) to compete, identifying opportunities to build a competitive advantage and activating them, making advantage durable, outmaneuvering competitors, driving innovation, identifying and tackling needs for strategy change, and leveraging multi-business and global opportunities.


Developing Skills for Designing a Compelling Competitive Advantage Strategy

The search for effective ways to satisfy the imperative for market leadership and the continuous drive toward improved returns should be a faucal point for every business strategies. Strategies to Outperform Competitors involve a deep dive into understanding what sets your business apart and leveraging these unique aspects. It’s about innovating, adapting, and continuously evolving strategies to stay ahead. Whether it’s through superior product offerings, outstanding customer service, or innovative marketing techniques, the focus is on creating a competitive advantage that is both sustainable and impactful. To succeed, your company needs to devise an effective strategy—and execute it flawlessly. Within the scope of this program, you will be  equipped with tools that help you to tackle or lead the competitive advantage challenge in all its aspects, from deciding in which markets to compete and building a lasting competitive advantage to outsmarting competitors, capturing opportunities, and expanding into new markets and geographies.



Design and evolve effective strategies

  • Identify potential sources of advantage in your industry and geography

  • Distinguish between short-run gains and lasting competitive advantage

  • Adapt your strategy to market shifts and your organization's changing ambitions

Transform ideas into successful action plans
  • Know when to initiate a strategy change versus when to stick to the current strategy

  • Analyze strategic tradeoffs as you identify the resources and changes needed to execute your strategy

  • Execute and coordinate strategy across multiple lines of business and global markets

Expand your personal and professional network
  • Extend your network by living and working with accomplished executives from various backgrounds, industries, and countries across the globe

  • Build relationships with a diverse group of peers who can provide wide-ranging insights into your business challenges and career decisions

Who Should Attend

This program is appropriate for senior executives who are responsible for developing and implementing competitive strategy for a company or business unit, such as:

  • Chief executive officer, chief operating officer, divisional president, and vice president

  • Chief financial officer, chief innovation officer, and chief strategy officer

  • Managing director, general manager, and director

bottom of page